Inhaltsübersicht

• Project team
• Client
• Research institution
• Survey period
• Target group
• Samples
• Methodological approach/research design

 

Project team

ALPHA-Institut
Gesellschaft für psychologische Markt- und Kommunikationsforschung GmbH (association for psychological market and communication research)
 

 

Client

Bundeszentrale für gesundheitliche Aufklärung
Ostmerheimer Strasse 220
51109 Köln
Germany
Tel.: 0221 8992-0
Fax: 0221 8992-300
www.bzga.de 

 

Research institution

ALPHA-Institut
Gesellschaft für psychologische Markt- und
Kommunikationsforschung GmbH
Kaiserstr. 15
55116 Mainz
Germany
Tel.: 06131 63068-0
Fax: 06131 63068-50
www.alpha-institut.de 

 

Survey period

April 2001
 

 

Target group

Pregnant women
Gynaecologists 
 

 

Samples

62 pregnant women: 34 women between the ages of 20 and 34; 28
women 35+, a third with Hauptschule education, a third with
Realschule education and a third with Gymnasium school education
30 gynaecologists 

 

Methodological approach/research design

Face-to-face-interviews